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Social Video Tips: What Works Best in 2021

Over time, videos have proven themselves to be an incredibly powerful medium of storytelling. The manner in which social videos are shot can have a massive impact on the success or failure of your organization’s promotional and marketing efforts. Video content has the ability to

Mobile Video Ad Strategies That Work

When it comes to consumer engagement channels, videos take the lead. Something as short as a 10-second video has the potential to tell a magnificent story with the help of strategically placed emotional cues that resonate with all those that watch. Statistics show that people

How Brands Can Make the Most of YouTube in 2022

Over the course of the last few years, YouTube has evolved quite a bit. More than 5 billion videos are watched daily on this site. And today, it holds its position as one of the most powerful social tools that brands can use to market

Reasons to Outsource Your Video Making

Video is how people choose to consume content online these days. Which is why your business needs a video marketing strategy. Getting people to pay attention to what you’re saying is difficult, especially when there is so much content out there. Something like 500 hours

The Importance of Sound to Your Video

Sound is just as important as visuals in your video. High-quality sound can elevate your video to the next level, making it seem more professional. Why does this matter? Because video quality has an impact on your brand’s reputation. If you consistently put out well-made,

Repurposing Video Footage for Multiple Platforms

Creating great videos takes a lot of time and effort, so it makes sense that you’d want to maximize use of those clips.  While we all know it’s not always the best idea to repost the same content to all social media platforms, it’s still

Tips and Tricks for Making Quality Videos

What makes a good video? There’s no straight answer, but if your target audience likes it, it has accomplished the primary goal. Focus your efforts on improving the quality, and you’ll increase the chances of your audience liking your video. Here are some things to

Does Your Video Need Drone Footage?

If you own a drone, then the answer is always yes; aerial video is needed. But does it actually, or do you just like using your flying camera? When used tastefully and appropriately, aerial, drone, or UAV footage can benefit your video.  A Different Viewpoint