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Product Explainer

iPad Landscape

The perfect top of funnel tool to drive awareness.

Explainers help articulate your company vision, product, or service in a way that your audience can understand in two minutes or less. Explainers typically cover 5 key points: the problem, solution, your special sauce, how it works, and finishes with a strong a call-to-action. They’re perfect for top of funnel sales and driving awareness. They’re most useful when a potential customer is aware of their problem or /need and starting to look at potential solutions. Places to put your explainer video: homepages, product or service pages, newsletters, trade shows, and sales meetings.

Successful explainer videos are short yet highly informative and use the same lingo your audience uses. Viewers should have a clear understanding of what you do and a desire to take the next step.

iPad Landscape

Animations are complicated – but we’ll hold your hand.

At DreamItReel, we offer 8 different styles of animation – so how do you know which one works best for your business? It starts with us obtaining a good understanding of your business, target audience, and of course branding. To kick off, we’ll walk through our selection of styles, then and recommend the one that speaks best to your audience, while also staying consistent to your brand vision and tone. We’ll discuss where your video will live and how best to drive the largest impact. From there, we’ll create scripts, storyboards, voiceover options… the works.

iPad Landscape

Check Out Types of Short-Form Videos

Angry Orchard

Mark Anthony

Grand Marnier




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