Here’s the scenario: you made a video and you know it’s awesome. But how can you make sure people will actually stop and watch? Unfortunately, there are no guarantees. But there are steps you can take to improve your chances of getting more eyeballs glued to your video. 1. Attention
Remember portraits that moved and came alive in Harry Potter? Well that’s now a reality and you don’t need a magic want to make it happen. You may know about Apple’s “Live Photos” which capture a few seconds of video on either side of a picture you take. This creates
Getting people to watch your video isn’t enough anymore. Now the goal is to get viewers to click, share, comment, or otherwise engage. Here are 4 tips you can consider when crafting your content to produce something that people will want to interact with. 1. Create Emotion If you can
It’s time to put the days of planning a huge production for a single marketing video behind us. The media cycle moves faster than ever and people are constantly starved for new content – so let’s give it to them! Next time you’re filming a promo, social media video, interview, event,
It’s a question we get all the time, and the answer depends on a bunch of factors. Video genre, goal, platform, content, audience, platform, quality, all play a part. Let’s take a look at a few types of videos and talk about their ideal lengths. Social Media If your video
Need to improve your video marketing strategy? We put together this simple infographic with some online video stats, video platform comparisons, and some quick video tips to serve as your go-to guide. Want to go deeper? Email us at email@example.com and let’s talk about your video strategy!
With HD cameras being more accessible than ever, video is everywhere. Our social media feeds are filled with movement, most of us spend half our day on YouTube and Netflix, and you can’t launch a business, product, or campaign without a video component. But, producing a high quality, well crafted
Creating an effective video can be difficult, to say the least. The last thing you want is to be tripped up by something technical or trivial. Here are 8 common video mistakes that could ruin your whole production. SHOOTING 1. Bad Lighting Good lighting is key for a high quality
Photo by Mark Sebastian, CC 2.0 The online video revolution grows stronger by the day. Just how powerful is video in today’s media landscape? Here are 7 stats about video that will blow your mind! 1. Experts believe that by 2018, video will take up 79% of all internet traffic (HighQ).
It’s no secret that video is a great way to promote your business. A slick promo video has become the norm for most companies’ marketing strategy. But, there are plenty of other types of videos that can help increase sales, educate your customers, and even strengthen your team. Here are