Consider how impactful search is for e-commerce, marketing, and consumers. Think about how SEO and CRO are becoming the cornerstones of digital marketing and user experience. Reflect on the convenience of being able to search for tutorials, product reviews, and facts at the click of a button. Now imagine if
If you own a brick and mortar retail store, restaurant, service business – what does your online presence look like? Maybe you think you can just throw together a website, add a couple of photos and your address and be done with it. But think again. According to RetailNext, 72%
Getting people to watch your video isn’t enough anymore. Now the goal is to get viewers to click, share, comment, or otherwise engage. Here are 4 tips you can consider when crafting your content to produce something that people will want to interact with. 1. Create Emotion If you can
It’s time to put the days of planning a huge production for a single marketing video behind us. The media cycle moves faster than ever and people are constantly starved for new content – so let’s give it to them! Next time you’re filming a promo, social media video, interview, event,
It’s a question we get all the time, and the answer depends on a bunch of factors. Video genre, goal, platform, content, audience, platform, quality, all play a part. Let’s take a look at a few types of videos and talk about their ideal lengths. Social Media If your video
Last week, Instagram surprised us with the announcement that their video limit is growing from 15 to 60 seconds. This change will have a huge impact on everyone from the most casual users to the largest corporations. If you’re someone looking to create engaging and converting videos in this new
Need to improve your video marketing strategy? We put together this simple infographic with some online video stats, video platform comparisons, and some quick video tips to serve as your go-to guide. Want to go deeper? Email us at [email protected] and let’s talk about your video strategy!
Photo by Mark Sebastian, CC 2.0 The online video revolution grows stronger by the day. Just how powerful is video in today’s media landscape? Here are 7 stats about video that will blow your mind! 1. Experts believe that by 2018, video will take up 79% of all internet traffic (HighQ).
It’s no secret that video is a great way to promote your business. A slick promo video has become the norm for most companies’ marketing strategy. But, there are plenty of other types of videos that can help increase sales, educate your customers, and even strengthen your team. Here are
Your amazing video is complete and you’re ready to show the world. But where do you upload? Here’s a breakdown of the most popular video platforms and when to use them. YouTube If you’re aiming for pure exposure, YouTube is the way to go. It’s the most popular streaming service